‹ Admin BWS

Ad Intelligence Center

Persona Pricing Engine · Live Slot Manager
— live
Impressions 7-day
—
Avg Click-Through Rate
—
Est. Ad Revenue 7-day
—
Active Users
—
—
—

Audience Persona Breakdown

—
— Total
    Audience Users Avg Session CTR Ad Mult. Rev/Visit

    Activity Heatmap

    Intensity by day and hour · used for time-multiplier pricing
    Low High
    Price multiplier by hour (relative to baseline)

    Live Ad Slot Pricing

    Loading…
    100%
    Ad Slot Page Position Base CPM Demo × Time × Traffic × Current CPM Fill Rate Status
    CPM = cost per 1,000 impressions. Prices update live as audience and traffic change. —

    Revenue by Audience

    7-day total · weighted by ad multiplier

    7-Day Impression Trend

    Impressions Clicks

    Pricing Rule Configuration

    Multipliers applied to all ad slot base CPM prices

    Demographic Multipliers

    Higher-value audiences pay more per impression. Business owners convert at 4.9% CTR vs 2.8% for consumers.

    Time-of-Day Windows

    Evening prime (5–9pm) drives highest intent. Morning peak (9am–12pm) is strong for business audiences.